Inhouse product
Pure White is a line of dedicated cream developers to be used with permanent colors and all powder and liquid lighteners. It is an ideal partner for various developing needs and is prepared in 6, 10, 20, 30 and 40 volumes to provide consistent, predictable results. Ideal for achieving the lightest results on naturally dark brown or dark blonde hair. Get fabulous shades and superior lightening action with the aid of Pure White.
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